Spencer Lodge Devere and Partners Group leaves and resigns from de Vere as his former forum position. Spencer Lodge leaves Devere forum and joins newly formed & highly qualified marketing Group Devere and Partners created by Alex Devere and Corey Devere. In this group Spencer Lodge Devere group will support individual entrepreneurs to grow their business online. in their very first meeting Mr Spencer & Devere suggested & share few things on search engine visibility. They gave a small presentation on Google's recent Algorithm change in which they changed a lot in deal of Search engines.
In this Algorithm Google says those sites or pages has the most conversation on a particular topics & mostly user generated content,comments,reply,pointing to somebody or something those site will rank well & normal SEO is blind now.
As you know, Google announced their latest Search engine Algorithm named as Hummingbird algorithm about a month after it launched, claiming no one noticed and no one should notice What the heck, yeah that's right,,they released it & it was on work much before you know it. But we do think we did notice but no one can confirm that outside of Google and they won't.
That being said, clearly the search results are different since the launch of Hummingbird and SEOs will likely need to adapt to cope up with this updated Google Algorithm.
Some forward thinking SEOs and webmasters are already thinking up what the end game for Google is with Hummingbird and how to adapt their sites to fit that box.
A WebmasterWorld thread has some really interesting conversation around what some believe the key difference is before and after Hummingbird.
Unique Content versus Useful Content Ha ha ha Yeah this is the Game Changer in the Google Search Engines.
While unique content is more of a Google Panda related thing, useful content although Panda, is maybe more Hummingbird.
Google understands searchers queries differently with Hummingbird than they did before. So how can the search results not change. How can you as a webmaster change your content to make it more useful, while it still being unique, to encourage Google to show your site over your competitors.
Don't optimize for keywords, optimize for a satisfied customer from stage one of the buying cycle to the end. Is it that easy? What if you don't offer all the stages? Well, I assume that is not exactly the point.
Spencer Lodge Devere and Partners believe that this will eventually lead to search results that are "less a collection of content farms and more a collection of pages created with the user genuinely in mind." We am not 100% confident.
In this Algorithm Google says those sites or pages has the most conversation on a particular topics & mostly user generated content,comments,reply,pointing to somebody or something those site will rank well & normal SEO is blind now.
As you know, Google announced their latest Search engine Algorithm named as Hummingbird algorithm about a month after it launched, claiming no one noticed and no one should notice What the heck, yeah that's right,,they released it & it was on work much before you know it. But we do think we did notice but no one can confirm that outside of Google and they won't.
That being said, clearly the search results are different since the launch of Hummingbird and SEOs will likely need to adapt to cope up with this updated Google Algorithm.
Some forward thinking SEOs and webmasters are already thinking up what the end game for Google is with Hummingbird and how to adapt their sites to fit that box.
A WebmasterWorld thread has some really interesting conversation around what some believe the key difference is before and after Hummingbird.
Unique Content versus Useful Content Ha ha ha Yeah this is the Game Changer in the Google Search Engines.
While unique content is more of a Google Panda related thing, useful content although Panda, is maybe more Hummingbird.
Google understands searchers queries differently with Hummingbird than they did before. So how can the search results not change. How can you as a webmaster change your content to make it more useful, while it still being unique, to encourage Google to show your site over your competitors.
WebmasterWorld moderator, Robert Charlton, explained it so incredibly well:
It's no longer just a single page and its title satisfying a query... It becomes a whole site satisfying a range of users. With that kind of scope, the individual referrers are both less easy to specify and less determined by the landing page itself. Actually, not so different from what some of us have been preaching.
Don't optimize for keywords, optimize for a satisfied customer from stage one of the buying cycle to the end. Is it that easy? What if you don't offer all the stages? Well, I assume that is not exactly the point.
Spencer Lodge Devere and Partners believe that this will eventually lead to search results that are "less a collection of content farms and more a collection of pages created with the user genuinely in mind." We am not 100% confident.
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